Director, Commercial Market Development

About the Opportunity

The Director of Commercial Market Development leads a team of field sales representatives to ensure the achievement of sales targets and market penetration for the company. This includes overseeing and leading the identification of business opportunities, building and fostering client relationships by creating value, and driving sales results to meet/exceed sales forecasts and goals.

This position:

  • Reports to Vice President, Marketing & Sales

  • Manages the following roles:

  • Market Development Managers

  • Is a full time position, working remotely.

  • Requires travel, 80% of the time across the assigned market.

  • Maintains a customer focus, a commitment to excellence, and adherence to compliance policy and medical device regulation in all work decisions to uphold BrainScope’s “Culture of Quality.”

  • We offer a competitive salary and commission pay, strong benefits and stock options to complete the package.

Key Responsibilities

  • Learn, develop and lead strategies to grow BrainScope’s presence and revenue across all priority customer segments as appropriate, which specifically include Urgent Care, Occupational Medicine, Neurology, Sports Medicine, Athletics and athletic training, as well as Emergency Departments and acute care centers.

  • Provides a coordinated BrainScope approach by establishing, maintaining and growing business relationships with key BrainScope accounts working to understand and meet customer’s needs consistent with the BrainScope mission and high BrainScope standards and values.

  • Relationship-selling, partnering and managing accounts directly and indirectly, through Market Development Managers and through distributors.

  • Train, coach, and give sales direction to Market Development Managers. Assist Market Development Managers in developing and selling to new accounts.

  • Partners closely with the Vice President of Sales & Marketing on pricing, product acceptance, and marketing strategy.

  • Initiate and evaluate corporate pricing agreements with customers to ensure competitive value

  • Keep pace with the rapidly changing head/brain injury landscape to inform BrainScope strategy.

  • Create business plans and ensure proper execution.

  • Submit periodic reports detailing activities/sales volumes/training needs.

  • Fiscal budgetary responsibility.

 Desired Qualifications

  • Bachelor’s Degree (minimum)

  • Minimum 5-10 years of experience in healthcare sales management including experience selling into the C-Suite and sales team management

  • Be proficient in product and clinical knowledge to execute on BrainScope’s value proposition with the various decision makers and stakeholders

  • Proven successful track record working with distributors

  • Ability to understand a financial Proforma and sell it

  • Understanding of the operational levers in each market and what is important to the customer

  • Ability to quantify and close prospective new clients

  • Capable to scale down into sales role, and scale up to build and develop a sales team

  • Goal-driven, confident self-starter with a willingness to continually embrace professional development and a passion to excel

  • Comfortable working in a fast-paced environment

  • Demonstrated exceptional written, oral communication, presentation and strategic thinking skills

  • Basic computer skills as demonstrated by the ability to navigate in a Windows environment with the ability to send and receive e-mails and create/ edit PowerPoint, update excel reports

  • Must have a valid driver’s license and active vehicle insurance policy.

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The desired qualifications listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


Qualified applicants are encouraged to send their resume and a cover letter including availability to 


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